Fragile Childhood: Monsters

This season, D.O.T.S  has been trying to be on the forefront of Social advertising by presenting the best advertising campaigns aiming at raising awareness about a specific issue. Our most popular post on the topic ia the Save the Children Break the cycle.

Today we’re back with another campaign from Fragile Childout: Monsters. We believe that this commercial has the best production and storyline we’ve seen this year. A beautiful idea well executed. We believe that the message will be effective and help further raise awareness on child abuse.

Take a look at the video and let us know what you think.

Get involved and help raise awareness.


Advertising Agency: Euro RSCG, Helsinki, Finland
Creative Director: Marko Vuorensola
Art Director: Marko Vuorensola
Copywriter: Annu Terho
Account director: Nina Myllyharju
Project planner: Muusa Salminen
Production Company: Sauna@Grilli Films
Executive Producer: Petteri Lehtinen
Director: Mikko Lehtinen
Service Production: Studio Arkadena, Ljubljana
Producer: Hana Kovic
DOP: Jure Verovsek
Production Manager: Tina Pungartnik
Production Coordinator: Urska Vardijan
1st AD: Tina Fratnik
Production Designer: Spela Kropusek
Make Up: Alenka Nahtigal
Rabbit Costume: Gregor Lorenci
Casting: Ivona Ljubicic
Gaffer: Robert Oberc
Grip: Jure Jelovcan
Location Managers: Joco Zivc, Dragan Mladenovic, Tina Vojnic
Editor: Anders Meinander
Sound Design: Anders Meinander, Timo Anttila / Humina
Music: Tuomas Kallio
Post Production: Post Control
Colorist: Marko Terävä


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