Wolverine & Vine Reinvent Introduce the “Tweaser”

Wolverine_DOTSDotters,

Is it possible to create a 6 second trailer for a blockbuster movie? The team at Wolverine thinks so and used to Vine to do so. The “Tweaser” is the moniker given to this 6 second trailer made using Vine and Twitter. This is brilliant for so many reason. First, Vine video features allow twitter users to see the video from within the tweet: The viral potential is HUGE! (they knew that of course) The other thing is the small cameo appearance that showed enough to have the twittersphere flaring! Good job guys.

If you haven’t seen it yet, You can check it out here:

The full trailer is coming out tomorrow, but the team has been able to generate alot of attention when they tweeted their Vine trailer. A first for the movie industry.

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